King Features, a unit of Hearst and home to some of the world’s most popular entertainment characters, in partnership with SEGA, is thrilled to announce that Sonic Rumble Party is hosting a limited-time Popeye Crossover Event. The event is live from May 20th, 4:00 PM to June 10th at 4:00 PM (UTC+8), and is available on iOS, Android, Google Play Games, and Steam.
Dive into battle as Popeye and his friends! During the event, players can earn exclusive crossover items with the Event Pass or through the Red Star Ring Shop. Two types of passes will be available, including the Free Pass, which contains the Olive Skin and the Canned Spinach Buddy, or the Premium Pass, which can be purchased to obtain the Popeye Skin, the Sailor Chao Buddy, and more. Also available within the shop is a limited-time bundle containing an exclusive Skin, Emotes, and Sticker, in addition to a Bluto Skin Bundle, which contains the Bluto Skin, the Friendly Jab Emote, and Popeye vs. Bluto (Popeye).
“Teaming up with SEGA for this epic Sonic and Popeye collaboration is a powerful example of our strategy to continue evolving classic brands into interactive experiences,” added Jolie Roberts, Vice President, Domestic Licensing, King Features. “By blending these two pop culture icons, we are creating an event that feels natural and exciting for today’s audiences.”
This is the latest collaboration as King Features continues to grow Popeye’s footprint within the gaming space, introducing the Sailor Man and his 97-year legacy to the next generation of fans.
English (US) · 